DoubleClick For Publishers(DFP) Course Curriculum

DoubleClick for Publishers (DFP) is a comprehensive hosted ad serving platform that streamlines online ad management, whether you deliver ads to websites, mobile webpages, mobile apps, games, or a combination. DFP offers a complete toolkit to manage online ads for a multiscreenaudience. Primark Infotech trainings provides Doubleclick for Publishers(DFP) Training for Students with any Bachelor Degree, Job seekers, SEO and Adwords Professionals and who wants to learn an advanced ad technology management platform which became a role model for all the Ad servers in the world.

DoubleClick For Publishers(DFP) Course Curriculum:

1. TheOnlineAdvertisingValueChain
  • Advertisers
  • Publishers
  • Adnetworks
  • Adexchange
  • Agencies
  • Adservers & it's Importance
  • What is Product in this value chain....?
2.Doubleclick for Publishers (DFP) Overview
  • Introduction to Advertising with DFP Ad server & it's importance
  • Comparison Between DFP & Other Ad servers in the Ad management platform
  • DFP for small business and DFP Premium Differences
  • How DFP Delivers ads
3.Core Elements i) Inventory
  • Adunit
  • Placements
ii) Delivery
  • Orders
  • Linetems
  • Creatives
iii) Access Levels 4. Orders
  • Create & Edit orders
  • Add orders to team
  • View orders
  • Submit, Approve, Pause & Archive Order
  • View Archived Orders
5. Line Items
  • About the Line items and importance of it
  • Create and Target Line item
  • Types and Priority
  • About the Line Item Delivery
  • Control and Moniter Delivery
6. Creative Basics
  • Types of Creatives
  • Adding Creatives to your Network
  • View & Edit Creatives
  • PreviewCreatives
  • Traffic Creative Types
  • Bulk Uploading of creatives
  • Copying creative
  • Adding creatives to Line Items
7. Inventory Management
  • Inventory Overview
  • Ad unit &it's hierarchy
  • Generate Ad tag
  • Placements
  • Define and Target custom Criteria
8. Targeting Criteria
  • Inventory Targeting
  • Geographical Targeting
  • Custom targeting
  • Browsing
  • User Domains
9. Ad selection algorithm
  • How actually an ad is selected...?
  • What are the different technical aspects that DFP considers to select an ad (awesome)
10. Troubleshooting
  • Google Publisher Toolbar
  • Google Publisher Console
11. Reporting
  • Query Tool
  • Adserver Reporting Metrics
  • Total Impressions Metric
12. Forecast
  • Core concepts
  • Stages of forecasting
  • Forecasting between Line items
  • Setting up and creating a forecast data

Why to use Doubleclick for Publishers for Online Advertising

  • DoubleClick is the most popular ad management and ad serving company in the internet
  • Google currently generates 96% of its revenue through its advertising products.
  • Doubleclick is the umbrella name for a number of technologies from Google.
  • DoubleClick for Publishers (DFP) is a comprehensive hosted ad serving platform that streamlines online ad management functions and allows us to generate even-greater advertising margins.
  • DFP offers a complete toolkit to manage online ads for a multiscreen Audience.
  • It contains Most Technical aspects for the best service with better understanding to train the people easily.
  • Creates world wide network for Professional Career Opportunities

Why to choose Primark Infotech

  • Google Certified ProfessionalTrainer on Doubleclick for Publishers (DFP)
  • Friendly environment for knowledge sharing and weekly reviews
  • Study materials with examples for better understanding
  • Maintaining Google Groups for Queries for updating knowledge and clarifying doubts
  • Certification is given after completion of Course

Testimonials

Had very much interest to learn SAP MM training course, so I joined in this centre and paid fees of Rs.12,000 for 45 days duration. Their response was good and I'm highly satisfied with their coaching.

Mr. Deepak

I joined this institute for SAP FICO Training. The trainers are friendly and are clearing all our doubts. I paid Rs11000 for this 3 months course fees. I'm gratified with their service.

Shaikh Imran

In this institution only I had joined HADOOP course, I paid fees of Rs.12,000 for one month duration and they provided study materials also. I preferred daily morning batches and I'm satisfied with their coaching.

Shilpa

I am glad with this institution who offered me fine classes for SAP CRM with the reasonable fees of Rs15000, the duration of class is 2 months, Thanks for the tutors who provided me valuable classes.

Anil Kolla

It's an excellent training with real time experience faculty by mr.shiva sir having 11years of experience. Hadoop is up coming big data related tool database maintenance. i think this gona work out for every developer.....PRIMARK INFOTECH providing this big data concept "hadoop" with good training classes.

Vardhan

I was looking for training institute to get trained in SAP BO and had joined in this institute. Their coaching and training is good and the fee is nominal, even the class timings are convenient.

Suseela
  • SAP BODS

    Duration : 45 days (With Real Time Project)
    Faculty : MR.Shankar 10+ Yrs real time Experienced
    Material : Free
    Lab : 7AM TO 8PM
    Online Access : 2 Months
  • SAP HANA(Development & Admin)

    Duration : Regular Batch(45 Days), (4-5 weeks) Weekend Batches With Realtime Examples,(With Real Time Projects)
    Faculty : Mr.Shankar (Real Time Experienced Consultant).
    Material : Free
    Lab : 7AM TO 8PM
    Online Access : 24/7 up to 45 Days
    Weekends : Sat & Sun: 10 to 2
  • SAP FI/CO

    Duration : 3 Months(With Real Time Projects)
    Faculty : MR. Raj Kumar, 7+ Yrs real time Experienced Consultant.
    Material : Free
    Lab : 7AM TO 8PM
    Online Access : 2Months
  • SAP BPC

    Duration : 45 Days (With Real Time Projects)
    Faculty : Mr. Srini,14+ Yrs real time Experienced
    Material : Free
    Lab : 7AM TO 8PM
    Online Access : 2Months
  • SAP S4 HANA Simple Finance

    Duration : 30 days (With Real Time Projects)
    Faculty : Mr. Srini,14+ Yrs real time Experienced Consultant.
    Material : Free
    Lab : 7AM TO 8PM
    Online Access : 45days
  • SAP ABAP

    Duration : 3 Months (With Real Time Projects)
    Faculty : Mr.Sridhar 8+ Yrs real time Experienced
    Material : Free
    Lab : 7AM TO 8PM
    Online Access : 2 Months
  • SAP MM

    Duration : 45 days (With Real Time Projects)
    Faculty : Mr. Prakash,10+ Yrs real time Experienced
    Material : Free
    Lab : 7AM TO 8PM
    Online Access : 2 Months
  • SAP SD

    Duration : 45 days (With Real Time Projects)
    Faculty : Mr. Jayram, 8+ Yrs real time Experienced
    Material : Free
    Lab : 7AM TO 8PM
    Online Access : 2 Months
  • SAP HR-HCM

    Duration : 2Months (With Real Time Projects)
    Faculty : Mrs.Rohini 8+ Yrs real time Experienced
    Material : Free
    Lab : 7AM TO 8PM
    Online Access : 2 Months
  • SAP Success Factors

    Duration : 45 Days (With Real Time Projects)
    Faculty : Mrs.Rohini 8+ Yrs real time Experienced
    Material : Free
    Lab : 7AM TO 8PM
    Online Access : 2 Months
  • SAP PP /QM

    Duration : 45 Days (With Real Time Projects)
    Faculty : Mr. Ramesh,8+ Yrs real time Experienced
    Material : Free
    Lab : 7AM TO 8PM
    Online Access : 2 Months
  • SAP HYBRIS(Functional & Technical)

    Duration : 40 Days (With Real Time Projects)
    Faculty : Mr. Kiran,10+ Yrs real time Experienced
    Material : Free
    Lab : 7AM TO 8PM
    Online Access : 2 Months
  • SAP BASIS

    Duration : 30 Days (With Real Time Projects)
    Faculty : Mr. Avinash,5+ Yrs real time Experienced
    Material : Free
    Lab : 7AM TO 8PM
    Online Access : 2 Months
  • SAP EHS

    Duration : 30 Days (With Real Time Projects)
    Faculty : Mr. Prasad,14+ Yrs real time Experienced
    Material : Free
    Lab : 7AM TO 8PM
    Online Access : 2 Months
  • Digital Marketing

    Duration : 45 Days (With Real Time Projects)
    Faculty : Mr.Yedukondalu, 8+ Yrs Realtime Experience.
    Material : Free
    Lab : 7AM TO 8PM
  • Data Science

    Duration : 60 Days (With Real Time Projects)
    Faculty : Mr.Aditya,8+ Yrs Realtime Experience.
    Material : Free
    Lab : 7AM TO 8PM
  • Hyperion(ESS Base,Oracle Planning & HFM)

    Duration : 45 Days (With Real Time Projects)
    Faculty : Mr.Kumar, 4+ Yrs Realtime Experience.
    Material : Free
    Lab : 7AM TO 8PM